An important proposition of the project is to be inclusive to uncles and aunties who are running their rentals for decades and connect them to a digital economy where they have a chance to compete and innovate.

Overtaking the market with brand new electric vehicles is a huge investment with the risk of a synthetic and invasive growth that does not integrate to the community.

An organic alternative would be to transparently build an online hardware and software solution layered on the existing paper rental business where modern consumers can use their smartphone to pay and unlock the vehicles electronically.

Similar to how food vendors benefited from online ordering systems the families running motorbike rentals could rely on a secure digital platform for marketing and payment sparing them time to focus more on the quality of service.