Shortly after moving to Ko Phangan and exploring the island with a modern electric NIU motorcycle the idea of opening an electric bike rental quickly emerged to meet the seemingly excited interest and potential demand to electric personal mobility.

The engineering dilemma was also immediately outlined whether to enter the market as an individual rental business in Thailand or to create an smartphone app for tourists and residents on a technology platform for South East Asia where local families and businesses could connect their existing motorbikes to a digital economy and gradually electrify their combined fleet with increasing leverage on electric vehicle manufacturers.